Episode 75: What is Tokenization? Exploring Blockchain's Transformation of Business (and Dining)

THE EPISODE:   
Blockchain tokenization of real world assets is predicted to form a multi-trillion dollar market over the next decade. Important traditional financial and investment institutions like J.P. Morgan and BlackRock are now playing in an arena once dominated by crypto degens. But what is "tokenization" in the web3 context? Are there different types of tokens? What are they, and what are the different use cases? 

Join host Ashley Smith as she demystifies the buzz around blockchain tokenization. In this episode, Ashley unveils how this technology is not just for tech moguls, but is set to revolutionize everyday businesses, with a fun spotlight on the restaurant sector. 

Discover how tokenization can transform everything from customer loyalty to funding opportunities, and what legacy companies should consider in this digital shift. Don't miss out on these insights – tune in to learn how blockchain is making its mark on the business world and beyond.


I do think it’s important for good people to get involved in hard things.
— Ashley Smith


LINKS + RESOURCES

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LINKS + RESOURCES |


HOST: Ashley Smith
LinkedIn
Instagram
Threads
TikTok
Twitter (“X”)
Twitter (“X”) - Bored Becky

EPISODE LINKS & RESOURCES:

REPORTS:
Tokenization of Real-World Assets - by Roland Berger
The State of Tokenization - by 21.co
Relevance of On-Chain Asset Tokenization in ‘Crypto Winter’ - by Boston Consulting Group

EPISODE RESOURCES:
What is Tokenisation in Blockchain? - Cryptopedia
https://www.gemini.com/cryptopedia/what-is-tokenization-definition-crypto-token
What Is Tokenization? A Complete Guide - Blockchain Council
https://www.blockchain-council.org/blockchain/what-is-tokenization/ 
Cryptocurrency Security Token: Definition, Forms, Investing In - Investopedia 
https://www.investopedia.com/terms/s/security-token.asp 
Security Tokens and Tokenized Securities Are Not the Same Thing - CoinDesk 
https://www.coindesk.com/consensus-magazine/2023/02/15/we-need-clearer-terminology-for-crypto-tokenization-coindesk/
Security Tokens Vs. Utility Tokens : A Concise Guide - Blockchain Council 
https://www.blockchain-council.org/blockchain/security-tokens-vs-utility-tokens-a-concise-guide/ 
RWA Tokenization: What Does It Mean to Tokenize Real-World Assets? CoinDesk
https://www.coindesk.com/learn/rwa-tokenization-what-does-it-mean-to-tokenize-real-world-assets/
JPMorgan Debuts Tokenized BlackRock Shares as Collateral with Barclays - CoinDesk 
https://www.coindesk.com/business/2023/10/11/jpmorgan-debuts-tokenized-blackrock-shares-as-collateral-with-barclays/ 
BlackRock And JPMorgan Are Quietly Laying The Groundwork For The Next Bitcoin, Ethereum, XRP And Crypto Price Bull Run - Forbes
https://www.forbes.com/sites/digital-assets/2023/10/17/blackrock-and-jpmorgan-are-quietly-are-quietly-laying-the-groundwork-for-the-next-bitcoin-ethereum-xrp-and-crypto-price-bull-run/?sh=418aad415b93
Larry Fink on Tokenization is the Future of the Next Generation - YouTube 
https://www.youtube.com/watch?v=D0ek2yv81Gk
Tokenization of securities will be the next evolution in markets – BlackRock CEO - Fintech News 
https://www.fintechnews.org/tokenization-of-securities-will-be-the-next-evolution-in-markets-blackrock-ceo/
BlackRock CEO Touts Tokenization, Warns US ‘Lagging’ in Innovation - Blockworks 
https://blockworks.co/news/blackrock-ceo-us-lagging-innovation-tokenization
How Blockchain is Revolutionising the Restaurant Industry - Orderly 
https://orderly.io/blog/how-blockchain-is-revolutionising-the-restaurant-industry
How Blockchain Technology Is Changing the Face of Hospitality - RollingStone 
https://www.rollingstone.com/culture-council/articles/how-blockchain-technology-changing-the-face-of-hospitality-1234579479/ 
Blockchain for Food: 10 Examples to Know - builtin 
https://builtin.com/blockchain/food-safety-supply-chain 
5 Significant Use Cases of Blockchain to Enhance Food Safety & Quality - Good Firms 
https://www.goodfirms.co/blog/blockchain-use-cases-food-safety 
The FDA thinks Walmart may have one solution to romaine lettuce recalls - NBC News 
https://www.nbcnews.com/health/health-news/fda-thinks-walmart-may-have-one-solution-romaine-lettuce-recalls-n940826 
The Rising Use of Cryptocurrency in Restaurants - Emerging 
https://emerging.com/insights/digital-currencies/the-rising-use-of-cryptocurrency-in-restaurants
Should Your Restaurant Accept Bitcoin? - business.com
https://www.business.com/articles/reasons-restaurants-accept-bitcoin/ 
A new vision of restaurant loyalty is unfolding in New York - Retail Brew 
https://www.retailbrew.com/stories/2023/04/26/a-new-vision-of-restaurant-loyalty-is-unfolding-in-new-york-here-s-what-we-know-so-far
Blackbird, Crypto Restaurant App, Raises $24M in Funding Led by A16z - CoinDesk 
https://www.coindesk.com/tech/2023/10/05/blackbird-crypto-restaurant-app-raises-24m-in-funding-led-by-a16z/ 
Resy Founder Expands His Loyalty Program for Restaurants - The New York Times (GIFTED ARTICLE) 
https://www.nytimes.com/2023/10/04/dining/blackbird-resy-founder-ben-leventhal.html?unlocked_article_code=1.CE0.01NP.hl1dBq0TZGqr&smid=nytcore-ios-share&referringSource=articleShare 
$FLY coin - Whitepaper
https://www.blackbird.xyz/flypaper 
Gary Vaynerchuk’s Flyfish Club 
https://www.flyfishclub.com/how-it-works 

FURTHER LISTENING
Adam Brotman - APPLE | SPOTIFY (From The Blockchain ep. 64 | Starbucks and web3 loyalty programs)
Benjamin Yablon - APPLE | SPOTIFY (From The Blockchain ep. 71 | Global blockchain policy landscape)

  • *NOTE: The transcript below does not include proper time stamps as 2 recordings were put together for this episode. Powered by AI (so may not be 100% accurate).

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Episode 74: Bullish on Blockchain: Getting Personal with Host Ashley Smith