Musical artists are exploring opportunities with tech innovation. The traditional entertainment industry rewards a select few. With web3 technology, artists can pursue careers in new ways. “CryptoPunk Rapper” Spottie WiFi disrupted the music industry by selling 2,000 NFT albums in 60 seconds, giving token holders limited copyright licenses to the music. He is also known for inspiring Snoop Dogg to explore the possibilities of blockchain.

Award-winning rapper/producer Sir Mix-A-Lot shares how web3 has provided more freedom to his craft and entrepreneurial endeavours. In the past, musicians were often compelled to release songs under labels and contracts without alternative options. Web3 can offer artists more autonomy, financial and strategic freedom, as well as creative control.